Tag: ET
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Wearable Device Market Faces Challenges as Companies Shift Strategies for Growth
Wearable device companies are facing a sales decline, prompting strategies focused on existing customers and premiumization. Noise reported a net loss in FY24 while adjusting its approach to target specific consumer needs. Boult and Boat have also witnessed significant shifts in revenue and strategy amid competitive pressures in the wearable market. The wearable device market…